In March 2016, Ma Xiaobo founded "Tang'e Craft Beer" in Weifang, the capital of China. In August 2024, he established the "Tang'e Xingyun" brand. He is a passionate enthusiast of heavy mountaineering and hiking, and brewing is another hobby. In 2019, 2020, 2021, 2022, and 2023, he won 20 awards including Best Brewing Team, Top Five Brewing Team, Gold, Silver, Bronze, and Tianlu in CCBA, CBC, and Master Cup competitions, becoming a well-known domestic craft beer brand. His brewing philosophy is to brew "interesting, delicious, and flavorful" craft beer. The industry is well-known for its fruit puree beer, Xida, honey wine, wild mushrooms, and other products.